Open a children's playroom. We decorate the interior of the game room. Equipment for a children's playroom

The policy of our state in last years is aimed at supporting young families and stimulating the birth rate. As a result, the number of children is increasing every year. Thus, the opening of the nursery game room is a promising direction.

Often, young mothers think about this business area, as they are particularly acutely aware of the lack play areas and better understand the needs of children and their parents.

This niche is very attractive from a business point of view. This is a fairly stable direction, since demand falls only in the summer months, when the main flow of customers basks on the warm city beach or leaves the city altogether.

This business plan includes important aspects which you should pay attention to in the future to carry out effective activities.

The main advantages of this idea:

• High demand. The childcare service is very relevant and in demand in modern world. Parents often have no one to leave their child with, so a playroom is a great and inexpensive alternative to a private nanny.
• Fast payback. This type business requires relatively small financial investments and is quickly paid back. This significant plus makes this field of activity quite popular and competitive.
• Small financial costs. Naturally, you won’t be able to open a game room from scratch, you need start-up capital, but still these costs are not so high compared to other areas.
• It is easier to implement the idea of ​​opening a children's playroom than a child development center or a private kindergarten. For example, such activities do not require a license to conduct educational work, highly qualified specialists.

The amount of initial investment is 485 000 rubles.

The break-even point is reached for the third month of work.

The payback period is from 14 months.

2. Description of the business, product or service

The playroom for children is a specially equipped room where parents can leave the child to play on certain time under adult supervision.

It is advisable to open a children's room in the shopping center. This is due to the large flow of people. Parents can leave their children and shop in peace. This is understood by the owners of shopping centers, therefore, sometimes, having an empty area, they can go for lowering rental rates.

Organizational moments:

• The working hours of playrooms for children, as a rule, depend on the opening hours of the shopping center (10:00-22:00). On weekdays, for one hour of using the services of a children's room (in the case of 1 child), parents pay 150 rubles, and on weekends and on holidays- 200 rubles.
• The maximum stay for 1 child is 4 hours. It is necessary to post the rules regarding the schedule of visits to the institution and the requirements regarding the collection of children.
• An employee of a children's playroom should accept a child only if the parent has a passport, which he must present. Information about what time the child entered is recorded in the visit log or in a regular notebook.
• Employees of the children's playroom should not accept sick children, as they can cause other children to get sick. In this regard, everything must be strict.
• On weekdays, the children's playroom services are most in demand from 16:00 to 21:00, since this is the time when parents go shopping. To increase attendance in the first half of the day, you can resort to tricks such as offering discounts. It is also rational to offer discounts to regular visitors.
• Be aware of seasonality. The greatest demand for the services of children's playrooms is typical for the period October-April. This is due to the fact that weather do not allow children to be on open playgrounds. Wait for a decrease in demand in the summer.
• In order to further develop and increase the amount of income, it will be necessary to organize holiday events. For this purpose, various competitions will also not be superfluous, creative mugs. You can equip a children's cafeteria, provide photo services, organize the sale of balloons and other holiday paraphernalia.

3. Description of the market

The main target audience of children's playrooms is families with children aged 2 to 6 years. As a rule, the parents of such children live in a high rhythm and it is important for them to make purchases as quickly as possible. The presence of children's rooms greatly simplifies this task.

The relevance of this business idea today is higher than ever: the birth rate is growing every year. This is due to both political support and the economic situation. It also helps to strengthen family values and raising the level of general awareness in society.

The table shows the birth rate for 2013-2016. Over the past 4 years, this figure has been steadily growing.

According to Rosstat for given period(2013-2016) the country's population increased by 3.2 million people, which is a significant progress. And this trend is only expected to increase. The graph below shows the projected total fertility rate for the next 13 years.

TOTAL FERTILITY RATE

(number of children per woman)

These data indicate a favorable demographic situation in the country, the prospects for population growth, which will favorably affect the business niches associated with children.

4. Sales and Marketing

5. Production plan

Let's outline the main stages of launching a children's playroom.

1. Registration in government bodies and obtaining a license

• For this business, we recommend that you register as a sole trader in order to receive some tax benefits.
• A license to provide general education services is not required, which greatly simplifies the task.
• Definition of OKVED codes - activities for the organization of recreation and entertainment - 92.7.
• Registration in the pension fund.
• Obtaining permits for activities from the sanitary and epidemiological service.
• UTII is planned to be used as a taxation system. We believe that this is the most favorable tax regime for a game room, when the amount of tax does not depend on the business income. With UTII, the tax is paid in the form of a fixed amount once a quarter.

2. Search for premises and repair

• Room area - 25 - 30 m2;
• The room must be ventilated;
• The room should be located near the entrance, and not at the very end of the corridor, where not every parent with a small child reaches;
• The room itself should be spacious, bright, with good finishes;
• Toilet rooms should be located in close proximity to the rented premises.

3. Interior design of the game room

• The interior of the children's playroom is designed in accordance with the preferences of young customers. We advise you to use bright colors. We categorically do not recommend adding black and not juicy dirty tones to the design of the game room.
• The game room must have at least two zones: for active games and a recreation area. If birthdays, parties and themed tea parties are going to be held in the room, the room should have the appropriate equipment, or at least a place for it.
• The room must be soft in literally this word. Here, literally everything is made of stuffed material.

4. Game room and its equipment

First of all, equipment for children should be safe. You should purchase only certified toys that do not cause allergic reactions in children.

6. Organizational structure

For the effective operation of the room, two employees who will work in shifts are enough.

Employee responsibilities include:

• to look after kids;
• ensure the safety of children;
• keep the room clean;
• monitor the operation of the equipment;
• communicate with children, teach them games and entertainment.

Employees who will look after children must be educated and decent. It is desirable that the nanny has a medical or pedagogical education. In addition, it is important to find mutual language with little visitors. It is enough just to listen to children and love to play with them, and they will repay you in the same way. Employees of the children's playroom must have a medical book and undergo regular medical examinations. Remember that the safety of children depends on the attentiveness of the employee, so it is important to carefully select employees.

7. Financial plan

The sales plan is compiled on the basis of the following data:

• Average number of visits per working day: 20 to 40 man-hours;
• Average number of visits on weekends and holidays: 45 to 90 man-hours;
• The cost of 1 hour of visiting on weekdays is 150 rubles, on weekends and holidays - 200 rubles.
• From the 3rd month of work, the organization of children's events and holidays (other income) begins.

Imagine a sales and financial plan for 2 years:

Sales plan for the 1st year of project implementation

Sales plan for the 2nd year of the project implementation

The ideal business for a young mother is the opening of a children's playroom. Often the thought of this matter comes to mind for those who have a child (or even several children) in their arms, who have nowhere to take to have fun or nowhere to leave for an hour or two. After analyzing the market, a lady with entrepreneurial ingenuity understands that this problem relevant not only for her. Baby boom started by state support in the form of issuing maternity capital for a second child, makes the niche of children's entertainment very interesting in terms of doing business.

The following business plan "How to open a children's playroom" will clearly show what a novice entrepreneur needs to pay attention to even at the stage of preparing a business in order to continue to carry out effective activities.

It cannot be said that a children's room is a highly profitable business. Being engaged in it, the entrepreneur is unlikely to pay back the invested funds in a couple of months. However, this is a fairly stable enterprise, since demand for it falls only in the summer months, when the main flow of customers basks on the warm city beach or leaves the city altogether.

Given the summer outflow of customers, it is advisable to open a children's playroom in early autumn.

Market analysis and competitiveness assessment

In order for investments in the business not to disappear forever, it is necessary to carefully study the current situation in the field of children's entertainment. So, it is important to find out:

You can find out if there will be a demand for the room's services by posting ads about its opening. If in response to calls or messages in in social networks It means that the idea is relevant. If there is no interest in the announcement, the market may be oversaturated, the population of your city is too small, or there is a low purchasing power of citizens who are not ready to pay for your services.

The analysis will help the entrepreneur to assess the feasibility of entering this business. If he showed that the service of the children's playroom will be in demand, you should proceed to the process of registering it.

How to open a playroom for children: registration

Any activity that makes a profit, according to the law of our state, must be taxed. In order not to violate the law, we should contact the tax office for paperwork. For this business, it is preferable to register as, because, firstly, it is cheaper than, and secondly, an individual entrepreneur can receive some tax benefits.

A license to provide general education services is not required, which greatly simplifies the task.

A visitor to the game room must receive a cash receipt or a strict accountability form from the operator. Most often they use forms that are ordered at any printing house.

There are no official requirements from the licensing authorities yet, so we are doing everything possible so that there are no claims against the business during possible checks:

• the room must be ventilated;
• disinfection should be carried out once a week;
• children with visible symptoms of infectious or colds should not be allowed to visit;
• to keep order and deal with children should be a person without a criminal record and, preferably, with a pedagogical education: a teacher, a nanny or a kindergarten teacher, graduates or undergraduates of pedagogical colleges, universities and colleges.

What do you need to open a children's playroom?

Deciding on a placement

One of the most important factors in organizing this business is its location, because the profitability of the business ultimately depends on how many children will visit the playroom.

When choosing a location for a children's room, entrepreneurs most often stop at two accommodation options:

• in a large shopping center. Stopping at the shopping center, the entrepreneur determines his choice by a large flow of people. Parents can leave their child and shop in peace. This is understood by the owners of shopping centers, so sometimes, having an empty area, they make concessions in terms of rent: they significantly lower the rental rate or even provide space for placement for free. The option of paying rent with 10-20 percent of the profit is also being considered;
• room opening in a residential area interesting because a large number of people in a densely populated metropolitan area do not have enough time to overcome long way, often with traffic jams, to shopping centers. Therefore, it is quite convenient for them to have a small children's room close to home, kindergarten or school.

When choosing a room, you need to pay attention to some details:

• if we are talking about a shopping center, then the room should be located near the entrance, and not at the very end of the corridor, where not every parent with a small child reaches;
• if we are located in a residential area, it is ideal to rent the first floor of the building. It's great if you have access to a separate entrance, for example, from the end of the building;
• the room itself should be spacious, bright, with a good finish, the room must meet all the requirements of the firefighter and Rospotrebnadzor;
• toilet rooms should be located either in the rented premises, or in close proximity to it;
• The area of ​​the room must be at least 30 sq. meters.

The area of ​​the room depends on how much you are willing to pay for the rent and on the estimated one-time number of children present. If you plan that ten children can be in the room at the same time, then twenty square meters area will be sufficient.

We decorate the interior of the game room

It is no secret that children love everything bright and colorful, which is why the interior of the children's playroom is designed in accordance with the preferences of young customers. We categorically do not recommend adding black and not juicy dirty tones to the design of the game room.

The playroom must have at least two zones: for active games and recreation area. If birthdays, parties and themed tea parties are going to be held in the room, the room should have the appropriate equipment, or at least a place for it.

Game room and its equipment

When purchasing the necessary equipment for a playroom, it is necessary to be guided by the direction of the business, with which the entrepreneur must already decide by this time based on the data obtained during the market analysis.

If the bulk of future visitors will be between the ages of one and three years, the room should be soft in the truest sense of the word. Here, literally everything is made of stuffed material. These are houses, and various designers with large details, and soft puzzles.

Older children will appreciate the area where you can draw and sculpt from plasticine. There can be tables and chairs, easels, cabinets with all the necessary materials.

The main cost part is the purchase of children's multi-level labyrinths with many obstacles, slides, ladders, pears, ropes, etc. Bright slides made of extra-strong carbon fiber are especially pleasing to children, as you can slide down them into a special dry pool with thousands of colorful balls. By the way, in the dry pool, in addition to pleasure, children also receive a full body massage.

Many people place small inflatable trampolines or sports nets in the nursery, as children of all ages love to jump.

In addition, attention should be paid to functional furniture: sofas, armchairs, hangers for outerwear, cabinets for books and materials, shelves for the first shoes, a table for staff, etc.

It is no secret that the more diverse the equipment of the room, the more interesting it will be for children. Therefore, it can only limit own fantasy and available funds.

Recruitment

You need to start looking for staff to work in the game room one and a half to two months before the proposed opening. Engaging the wrong person to work sometimes entails unpleasant consequences: mistreatment of children, lack of order in the room, damage to equipment, and even withholding proceeds from the owner. Therefore, it is important to approach this stage as responsibly as possible.

Of course, perfect option– to work in the game room myself for two or three months. Then, having studied the whole process “from the inside”, it will be easier to find staff and subsequently control it. The easiest way to find an employee is to post a job posting on a job board.

In addition, in order for an employee to love children and be able to communicate with them, he must perform the following tasks:

• ensure the safety of children while they are in the playroom,
• conduct introductory mini-excursions, showing the kids what and where is located,
• monitor the correct operation of existing equipment,
• keep the room clean and tidy.

Financial part

So, we figured out how to open a children's playroom from registration to equipment. What are the financial costs and expected profit?

For the purchase of everything necessary equipment it will take from 200 thousand rubles at least to one and a half million maximum. Plus, to the primary expenses - registration as an individual entrepreneur - 5000 rubles, small redecorating premises - about 10,000 rubles.

In addition, there are fixed costs, such as:

• rent of premises - from 10,000 to 100,000 rubles, depending on the chosen location;
• salary for employees of the metropolis, given that they will work in two shifts - 2 people * 15,000 rubles each = 30,000 rubles; wages in a small locality- 7-8 thousand rubles.

In 2015, the cost of visiting a children's playroom for a child varies from 100 rubles in a small town to 200 rubles per hour in a large metropolis. If we take into account that in a large shopping center, on average, 5 people per hour will visit a room, the revenue will be about 10,000 rubles for a 10-hour shift. In a small settlement, the statistics of visits are less pleasant: 10-12 people visit the room a day, respectively, the daily revenue will be 1000-1200 rubles.

By doing the calculations, we find that average profit in a city with a million population will be about 200 thousand rubles a month, and in a sparsely populated area - about eighteen thousand rubles.

So, as the business plan of the children's room shows, in order for it to be profitable, it is enough to correctly analyze the market, find a good place for location, purchase high-quality equipment, recruit staff and conduct a good advertising campaign. Thanks to the above actions, the opened game room will have regular customers, bringing a steady profit to the business owner.

The appearance and special popularity of children's playrooms are due to the need of parents to keep the child busy, for example, during a long trip to shopping centers. Also, the organization of children's indoor playgrounds in the country was affected by the lack of preschool institutions. As a result, it appeared related to the entertainment and development of children.

Before embarking on the implementation of the idea, it is necessary to draw up a competent business plan for the children's playroom and equip it so that any child wants to come there.

Choosing a place to open a children's playroom

It is important to remember that the location of the playroom for children affects the successful development of this business. Therefore, before proceeding with the implementation of the project, it is necessary to consider possible options placement and approach the choice quite seriously.

As practice shows, the most profitable places for organizing game rooms are exactly where there are many potential customers who come for recreation and entertainment. For example, a large shopping center or a cinema can be a great place to open. A good profit can be brought by a playroom located on the basis of a store that specializes in selling goods for children.

You can organize a room for games in the sleeping area. Then the business will be profitable only if there are no places nearby for children to entertain.

It is worth noting that the level of profitability of the playroom drops somewhat in the summer season, since at this time children walk more on outdoor playgrounds. Therefore, it is better to start a business in the fall.

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Registration and coordination of activities with government agencies

Opening a place for entertainment where children will spend their leisure time is much easier than, for example, a private Kindergarten or development center. This type of activity does not require a special license, thanks to which it is possible to carry out educational work. In order to legalize your activity, you will need:

• register your business as an individual entrepreneur or LLC (an individual entrepreneur is better because individual entrepreneurs have certain tax benefits and the registration process in this case will require less money);
• select the OKVED code, usually 92.7 is used (organization of recreation and entertainment);
• register with the Pension Fund and other, in particular, extra-budgetary funds;
• purchase a cash register (it can be replaced with strict reporting forms);
• equip the premises in accordance with the norms and requirements of Rospotreb and Gospozhnadzora.

On the this moment there are no official requirements regarding the organization of a children's playroom, therefore, in practice, the inspection bodies are guided by the regulations governing the work of children's institutions. Some of the basic rules read as follows:

• the room should have good lighting and ventilation, be cleaned regularly with wet cleaning;
• employees must have medical books and, if possible, pedagogical education;
• children with signs of colds should not be allowed into the territory of the play complex.

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Equipment for a children's playroom

This stage of organizing a business can take the most time - about 2 months. Therefore, it is better to start it while choosing a place to place the game room. The size of the ordered equipment will also depend on the selected area.

If you choose a standard complex, its manufacture and installation will take several weeks. But if the future entertainment venue will correspond to a certain theme, the period can be significantly extended.

The main target audience is children, so the equipment used must be safe. Therefore, you need to choose a professional manufacturing company that manufactures equipment for children's playgrounds. Saving money and buying a handicraft complex is not appropriate in this case.

The manufacturer must be selected based on the following criteria:

• the company must be known in the market of manufacturers of children's play equipment;
• have your own website with a detailed catalog;
• provide certificates for all their products.

It is also desirable to place special equipment for video surveillance in the game room.

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Recruitment

The duration of the recruitment period for suitable personnel is unpredictable - find the right people can be done quite quickly, but it also happens that by the time the complex opens, the entire staff is not yet staffed. Therefore, it is necessary to select employees immediately after making a decision to engage in such a business.

Students, housewives, young pensioners are suitable as employees. The main thing is that employees have the appropriate qualities: they know how to work with children and be responsible people. They must also monitor the condition and safety of play structures, ensure order in the children's room. It would be great if the staff would have a pedagogical education. It will take at least two workers who can work in shifts.

Playground personnel usually have a salary and a certain percentage of the revenue (3-5%). This is necessary so that employees are interested in their work and actively offer Additional services, If there are any.

It is necessary to decide who will clean the premises at the end of the day - a cleaner or cleaning company personnel and provide in the budget the amount to pay for this type of work.

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Calculation of the profitability of the game room

As an example, you can take a children's playroom with an area of ​​​​30 square meters. m, with an approximate attendance of 20 children per day. At the same time, the monthly costs are approximately 40-50 thousand rubles, and the net profit is 50-60 thousand rubles. To organize game complex of this size, approximately 320,000 rubles will be needed, which will be distributed as follows:

• purchase of equipment - 200,000 rubles;
• wages to employees - 55,000 rubles;
• repair costs - 10,000 rubles;
• rental payment - 40,000 rubles;
• registration with state bodies - 15,000 rubles.

Accordingly, the payback of the business, in case of successful operation of the playground, taking into account seasonal characteristics, will come in about 7-9 months.

Very promising and profitable types entrepreneurial activity are those that are associated with children, in particular with their entertainment (see ""). To date, a number of ideas have been proposed, the implementation of which, with the proper approach to doing business, allows you to receive stable and high profits. However, it should be remembered that a business based on the entertainment of children requires responsibility from the organizer (the entrepreneur in our case), since in this case it is necessary to create all conditions for the safe stay of children on the attraction, and so on.

In this article, we will take a detailed look at the way to implement a children's playroom business, give you our children's playroom business plan. Often such a room is called a children's entertainment center.

General information

What is a children's playroom? In this place, a child (a group of children) spends his time with the obligatory supervision of the employees of the institution.

For the first time such facilities in our country were organized on the basis of large shopping centers at the very beginning of this century. In those days, the main guideline for businessmen was the needs of the people who visited these shopping facilities. If a in simple words to say that the entrepreneurs looked after the children of the visitors while they were shopping. The development of this type of business was facilitated by the fact that there was an acute shortage in kindergartens and nurseries in the country. For this reason, the services of children's rooms brought considerable income. In subsequent years, this direction in entrepreneurship developed intensively. This trend is characteristic of our time and in the future it will continue for a long time.

Profitability and place

It is easier to implement the idea of ​​opening a children's playroom than a child development center, a private kindergarten, and so on. For example, such activities do not require a license to conduct educational work, highly qualified specialists. At the same time, opening a children's playroom does not require large initial investments against the background of subsequent insignificant costs.

1. To open a soft playroom with an area of ​​30 square meters, in which 20 children can be kept at the same time, you will have to spend about 300 thousand rubles. At the same time, 15% of the costs will be for repairs, 65% for the purchase of equipment, 10% for the rental of premises, and the remaining 10% of the costs will be associated with registering business activities and paying wages employees. With a proper approach to doing business, monthly expenses will amount to 50 thousand rubles, income - 100 thousand rubles with net profit 50 thousand rubles.

2. If your goal is to open a children's playroom for 70 children, then the minimum area should be 70 square meters. In this case, at least 1 million rubles will be required to start a business. The average monthly expenses will be 80 thousand rubles, income - 250 thousand, and net profit - 170 thousand rubles.

It should be remembered that business development directly depends on the location of the children's playroom. For this reason, the choice of a place for the implementation of our business idea must be taken seriously. As practice has shown, the best places for the organization of playrooms for children are those in which there is a large concentration of potential customers. The best option to implement the idea, it will become a place of entertainment and recreation for people. For example, a cinema is perfect for our purpose, a mall will be a good option for placing a children's playroom, and so on. A good result can bring a children's room based on a store specializing in the sale of children's goods.

You can realize a children's playroom and within sleeping area, but this approach to starting a business is rational if there are no other options for locating the object.

Step-by-step instructions for opening a children's playroom

Step 2 - selection of the OKVED code. As practice has shown, the best code will be 92.7 (organization of recreation and entertainment).

Step 3 - registration in the Pension Fund, as well as in other funds, in particular extra-budgetary ones.

Step 4 is the purchase of a cash register, which can be replaced by strict reporting forms. In any case, they will need to be registered with the tax authority.

Step 5 - equipping the premises in accordance with the requirements and standards of Rospotreb and Gospozhnadzora.

Equipment (equipment) of the children's playroom

A small children's playroom will require the purchase of one labyrinth with an area of ​​​​15 to 20 square meters.

Its cost will be approximately 180-200 thousand rubles. For an employee, it is necessary to buy one table and one chair, which will require about 10 thousand rubles. Lockers will also be needed, one section of which costs about 800 rubles. This is the minimum equipment for a children's playroom, which, if desired, can always be understaffed.

It is impossible to imagine a children's playroom without a labyrinth. - This is a spatial design that is more practical to order. In this case, the manufacture of the labyrinth will take approximately one month. Often, a ready-made labyrinth can be seen at sales. In this case, do not hesitate to purchase a labyrinth, as there may not be another chance. The fluctuation of the dimensions of the labyrinths is 10-100 sq. m. The complete set of the labyrinth can be represented by a slide, a soft module, a transition, an obstacle, a shaft, a dry pool, and so on.

Entrust the design project and its implementation to one company. Labyrinths are designed for children aged 3-12 years. A stand-alone trampoline would be useful. It can be purchased for 70-90 thousand rubles.

If the children's room is also focused on children aged 1.5 to 4.5 years, then in such a separate corner you need to place soft-stuffed toys, a designer, tables on which children could draw, dry pools (fill them with balls) .

It is interesting: read our other articles - "", "" and.

Staff

The main quality that the employees you hire should have is their ability to work with children. In this business, the employee should be characterized by responsibility. In addition to the fact that employees are engaged with children, they also monitor the state of safety of play structures, ensure order in the children's play room, and so on. Students of pedagogical universities do an excellent job with the role of an employee. A good option is pensioners who previously worked pedagogical activity. The working staff should be represented by two employees, which will allow them to work in shifts.

Organizational moments

1. The working hours of playrooms for children, as a rule, are 9:00-21:00. On weekdays, for one hour of using the services of a children's room (in the case of 1 child), parents pay from 100 to 120 rubles, and on weekends and holidays - from 150 to 180 rubles. If the child's age is less than 3 years, then his parents do not pay for their stay in the children's playroom, in other cases, that is, when the child's age is more than 3 years, then the parent pays from 20 to 30 rubles for himself.

2. The maximum duration of stay for 1 child is 4 hours and no more. In this regard, it will not be superfluous to post the rules regarding the schedule for visiting the institution and the requirements for picking up children.

3. An employee of a children's playroom should accept a child only if the parent has a passport, which he must present. Information about what time the child entered is recorded in the visit log or in a regular notebook.

4. Employees of the children's playroom should not accept sick children, as they can cause other children to become ill. In this regard, everything must be strict.

5. On working days, the services of the children's playroom are most in demand from 16:00 to 21:00, since it is at this time that parents go for various purchases and so on. To increase attendance in the first half of the day, you can resort to tricks such as offering discounts. It is also rational to offer discounts to regular visitors.

6. Be aware of seasonality. The greatest demand for the services of children's playrooms is typical for the period October-April. This is due to the fact that weather conditions do not allow children to be on open playgrounds. Wait for a decrease in demand in the summer.

The essence of this business idea is that you create a place where they spend their leisure time under the supervision of employees of the institution or parents.

In this article, we will look at how to start a children's entertainment business and make it successful.

Demand

Question children's leisure is acute not only in large cities, but also in the regions, since the infrastructure of such entertainment centers it is not very developed and the kids simply have nowhere to go. Any mother wants to please her child and does not spare money at the same time, so opening a children's playroom is a profitable and promising business.

Choosing a place to open

In order for you to have a constant influx of customers, you need to look for premises in crowded places. Movie theaters are great shopping centers(in such places, parents will leave their children, while they themselves will go shopping), supermarkets.

If you are planning to start this business in a small city, then a building that is located near the city center is a great option.

If we consider the size of the room, then everything depends on your budget, so on average rooms are from 30 sq.m. and to huge hangars.

Together with the children's playground, you can open a small children's cafe. We examined how to properly organize this business and what we need to focus on in our article -. This is an overview article on the launch of a children's cafe from the outside.

Documentation

In this article, we consider, namely, the children's playroom and, accordingly, the documents that you will need for this activity. If we were talking about a developmental center for children or a kindergarten, then you would need to obtain a license to conduct educational activities.

So, first you will need to register as an PE and get everything Required documents on the premises (for example, a lease agreement). Next, visit the local SES and ask them expert assessment, in order for them to allow you to open the game room. Also, you will need to obtain permission from the fire department.

Your employees must have medical certificates on hand. You can also check out the main technical requirements opening such establishments.

Equipment for children's entertainment center

This part of the cost is the largest when starting in such a business, so it should be approached with special responsibility. To begin with, you need to study in detail the manufacturers of children's toys, labyrinths, trampolines and other equipment. First of all, you should not save on equipment, it must be SAFE, toys must be of high quality and not cause allergic reactions in babies, as is often the case.

In order to launch a small room at the start, you will need a labyrinth measuring 15-20 sq.m. , the cost of such equipment is in the region of $ 5500 - $ 7000, and a corner with children's toys. From furniture: chairs, tables, lockers for clothes and personal belongings.

Children's mazes in recent times have become very popular and no such institution can do without them. Labyrinths come in sizes from 10 sq.m. up to 100 sq.m. Basically, entrepreneurs buy them to order and come up with their own interesting moments(slides, dry pools, soft sections, stairs, etc.).

Also, if you have space, you can install optional equipment, such as a children's trampoline. Their cost starts from $800 and depends entirely on your requirements.

Game room staff

Every businessman who wants to start in the field of children's entertainment should look for highly qualified personnel. Your employees should be able to work with children, and be very attentive, as they are always a lot of trouble. Teachers (for example, retired teachers) are excellent for such work. Remember, the more responsible your employees, the calmer your heart will be.

Work organization

- Working hours. Basically, such establishments work from 9:00 to 21:00.

- Time of stay. You definitely need to limit the time spent by one child in the playroom, this is done in order to gradually unload the throughput of the labyrinth and the children do not get very tired.

— Children's health. If parents bring children to you who do not look healthy, do not let them go to playground, since other visitors to your institution may also become infected, it is better to invite the parents of a sick child to come another time.

— Promotions and discounts. On weekdays, from morning to afternoon, you can enter discounts for babies, since it is at this time that in most cases the children's playroom is almost empty (since they are in kindergartens and schools). Also, make discounts for regular customers.

- Adjust to seasonality. This business is partly seasonal. Mostly in the summer there is a decline in attendance, so it makes sense to think about buying outdoor attractions.

- To develop the center, arrange holidays (for example, a birthday on order), a children's cafe, creative contests, master classes and more.

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Conclusion

Such a business requires considerable financial investments, but if everything is organized correctly, then you can get a stable profit. Please leave your comments.

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