How to open a dry cleaning and laundry - the most "clean" business. We're Coming to You: How Laundromat and Laundromat Chains Wean Citizens from Laundry

Franchise is now an integral part of modern business. This is an agreement between the franchisor (trading group) and the franchisee (businessman). Thanks to this, you can use the brand of the company to develop your own enterprise.

Another question for beginner businessmen is which sphere to choose. One of the most popular now is to open your own dry cleaners. This is not surprising, since the services provided by this company are very popular among all segments of the population. As a result, such a business, if given sufficient attention, can bring good profits.

Such a business can be opened in completely different ways:

• Opening of the acceptance point. The entrepreneur opens only a collection point, but the services are provided by a large organization that has the necessary equipment.
• Starting your own small business, which is engaged in the provision of the entire comprehensive list of services (reception, cleaning and issuance). It should be noted right away that such an institution implies quite large investments both in the development of the process and in advertising.
• And the most profitable option is to open a small dry-cleaner by buying a franchise from a large enterprise. As a result, all the difficulties and problems in organizing and running a business will fall on the shoulders of the franchisor, and the owner of the establishment will have to take into account certain requirements according to the contract.

As we can see, each of the 3 methods has certain features. An entrepreneur must choose the most appropriate development path based on his experience and ambitions. By the way, according to statistics, more than 80% of entrepreneurs fail in the first year of operation. 16% close their business in the first five years. What is the result? Only 4% of successful businessmen.

However, the situation is quite different among entrepreneurs who work on a franchise. Among them, almost 90% work successfully and cope with the laws of the market. An additional plus is that the franchising system is resistant to various kinds of crises, including economic ones.

Benefits of cooperation

Franchising is a certain type of business in which an entrepreneur acquires a franchise by entering into an appropriate agreement with a large organization. Then the collection point for clothes is opened (of course, it is necessary in advance). The franchisor will be a very important assistant for a novice entrepreneur, as he will help solve a number of issues:

• Preparation of the required documents.
• Selection of qualified personnel.

Also, one should not forget that a businessman will have to work under the brand name of a large company, which is well known to customers. In this regard, the cost of advertising and promotion of production is minimized.

For its part, the owner of the dry cleaner will make deductions from his income, make an entrance fee and other payments that will be discussed in the contract.

Several options for popular networks

"Diana"

One of the most popular companies that offers cooperation as a franchisor is the Diana dry cleaners network. It was organized back in 2002.

This is a large organization that offers a wide range of services: laundry, fur cleaning, restoration of things and much more.

At the moment, it continues to develop dynamically, improving the technologies used.

Diana's offices are open in a number of large cities of the Russian Federation, all kinds of reviews of people who have used the services of the company are constantly published in the media.

In this regard, the franchise of this network represents a really great opportunity to start your own business in the field of service provision. Its acquisition cost is currently 150 thousand rubles.

What are the advantages of the franchise system with this company?

• Business development under a well-known brand.
• Entrepreneurs do not need to constantly monitor the progress of activities.
• Free consultations are available for any questions.
• Training and selection of personnel.
• Value for money at the highest level.
• Holding shares at the expense of the company.

You can learn more about this network from the following video:

"Chanterelle"

This is one of the oldest companies that started its activity in 1997. The organization uses in its activities the best equipment of a prestigious Italian brand, the best cleaning products (both Italian and German), etc.

Lisichka was the first to open dry-cleaning stations equipped with high-class equipment, which at the time of opening had no analogues in the Russian Federation. The equipment works on a unique technology, namely on a hydrocarbon solvent, which provides gentle cleaning of expensive items.

Currently, the network has over 15 cleaning shops in the metropolitan area. As a result of the fact that the company is popular with the population, it began to work in the field of franchising, in which it succeeded noticeably.

Her virtues:

• Training.
• Affordable cost.
• Constant consultations.

In conclusion, it is worth noting that the franchise is currently one of the most common types of entrepreneurship. This is due to a number of advantages that minimize the possibility of failure and collapse in business.

Clothing care is always required, so dry cleaning will never be left without customers. You will learn how to open a dry cleaning franchise, which cooperation option to choose, as well as the main advantages of a business, from our article.

Which business model to choose?

A cleaning and care business can be run in a number of ways.

Opening of a collection point

This is the most inexpensive option. People will only donate clothes, and all the work on processing things will be carried out at a large partner enterprise. Opening costs average 240 thousand rubles. To open you will need:

In this business format, the profitability can be up to 100 thousand rubles per month, and the payback is up to 2 years.

Dry cleaning with a full cycle of clothing processing

The size of production can vary from a small mini-dry cleaner with basic equipment to large-scale factories with huge turnover. The feasibility of sizing depends on demand and available funds. A medium-sized factory will cost about 1.2 million rubles, a large-scale dry cleaner will cost about 80 million rubles. To organize production, you will need:

Buying a franchise

It is considered the simplest option, because the difficulties and concerns for business development and organization of the production process in this case will partially fall on the franchisor. The entrepreneur can only use the ready-made business model and engage in direct work. The average cost of investing in a dry cleaning franchise is 450 thousand rubles.

A clothing collection point franchise has a number of advantages:

• Brand recognition.
• Marketing assistance from the franchisor.
• Free staff training (not always provided).
• Assistance in setting prices and decorating the premises.
• Providing a ready-made business model.

In the absence of competition and with a sufficient flow of customers, this business can pay off in a year. The main risks are the loss of reputation and customers due to damage to clothing, violation of safety rules and the sequence of the technological process (you can get sanctions from regulatory authorities).

Required documents

You don't need a license to open a dry cleaning business. But since production can pose a threat to the environment, you will have to collect a lot of documents:

• Certificate from the sanitary and epidemiological station on the compliance of the enterprise with the requirements of environmental safety.
• The program of sanitary and industrial control. This is a collection of rules and regulations of the PPK.
• Permission to place a dry cleaner on the premises.
• Contracts for disinfection and disinfestation.
• Contract for the processing of fluorescent lamps.
• Agreement with housing and communal services for garbage collection.

Popular franchises

Before purchasing a dry cleaning franchise, it is advisable to familiarize yourself with the various offers in this area. They differ in the size of the entrance fee, monthly deductions to the partner and terms of cooperation.

Dry cleaning "Diana"

One of the most promoted brands in Russia is the Diana dry cleaners network. This is a large network of companies providing cleaning, fur, restoration, cleaning services, was founded in 2002. The network is known for its high quality of services. At the moment, the network of dry cleaners includes 20 enterprises in the Russian Federation and more than 600 collection points.

Reception point of dry cleaning "Diana"

The cost of the franchise is 150 thousand rubles. There is no royalty.

What does the franchisor offer?

• Marketing materials.
• Consulting support.
• Providing discounts on consumables.
• Staff training in own training center.

Requirements for the franchisee:

• Availability of funds required to open a dry cleaners.
• Initiative, entrepreneurial spirit and the desire to develop business.
• Following production process standards.

Room requirements:

• Dry cleaning should be on the first floor.
• The entrance must be on the front side of the building.
• A rear entrance to the workroom should be organized.
• The total area is not less than 6 sq.m.
• Having a phone.

Advantages:

• Well-known trade mark and untwisted brand.
• A standardized business process that does not require constant monitoring.
• Advising on the ways of doing business and advertising campaigns from the franchisor.
• There is a training center for staff development.
• No royalty.
• Advertising campaigns are carried out at the expense of the franchisor. Promotional materials are provided.

Table: start-up costs

Table: monthly expenses

The level of income of the enterprise will directly depend on the city in which the dry cleaner is open, as well as on the correct choice of location. With a competent and thoughtful system of work, the level of monthly profit can reach 100-150 thousand rubles. In large cities with a large population, it is possible to increase the level of income up to 200-250 thousand rubles per month. The predicted payback is 10 months.

"Clean Fast"

The network of dry cleaners was founded in 2005 and now has more than 30 branches throughout Russia. The company provides favorable conditions for cooperation and full business support. This is especially important for those entrepreneurs who do not yet have practical experience in this type of business. The cost of the franchise is 190 thousand rubles.What does the franchisor offer?

• Equipment selection.
• Training.
• Assistance in paperwork.
• Marketing materials.

Room requirements:

• Area from 100 sq. m.

Requirements for the franchisee:

• Responsibility, entrepreneurial spirit, desire to develop business.
• Availability of financial resources.

Table: initial investment

Table: monthly expenses

The ChistoBystro franchise involves the creation of a separate production, and therefore the cost of equipment is high. The total amount of initial investments is 8 million 460 thousand rubles. Nevertheless, income from such production can be up to 400 thousand rubles per month. Taking into account all investments and costs, the estimated payback period is 1.5–2 years.

Profitability will depend on the demand for the services of the enterprise in a particular city. For Russia, this is a fairly new and popular service. While in the USA there is 1 dry cleaner for every 10 thousand people, in our country this proportion is 1:160 thousand people. Typically, the profitability of an enterprise is 40%, but during a crisis period it can drop to 10–15%.

"Dry Cleaner No. 1"

This company is engaged in dry-cleaning of any clothes (winter and summer), fur and leather, as well as repairing and cleaning shoes. Basically, reception points are located in Moscow and the Moscow region. The company offers the following conditions:

• Minimum requirements for a partner to work.
• Staff training, free training.
• Provides consumables.
• Guarantees an established logistics network.

The cost of the franchise must be checked with the official representatives of the company.

"Chanterelle"

The company was founded in 1997. Chanterelle is a well-known dry-cleaner's shop that works only with high-quality equipment from Italian manufacturers. The following technologies are used for cleaning: Wet&Dry, Alpen Clean, Winter Shine and others.
Dry cleaning "Chanterelle" offers an eco-cleaning option, for this you will have to buy special equipment What does the franchisee offer?

• Work under a recognizable brand.
• Marketing support.
• Ready-made cleaning technologies.

The predicted payback is 12 months.

Dry cleaning-laundry Unisec

As a dry-cleaner-laundry company, it has been operating for over 30 years, and as a franchisor, 25 years of experience. Unisec offers several business models: mini dry cleaning, dry cleaning in the neighborhood (a full range of cleaning services for textile, fur and leather products) and a factory (the ability to provide services not only to individuals, but also to legal entities).
Equipment used by Unisec What does the franchisor offer?

• Ready business plan.
• Marketing help.
• Supply of equipment.
• Consulting.
• Communication with partners in other cities.

The cost of the franchise must be checked with official representatives.

Self-service laundry "Chistoff"

This business option is still considered a novelty in the Russian market, however, according to many experts, it has a fairly high potential. Due to the fact that modern washing machines are not always able to remove stubborn stains, as well as the inability to dry clothes in small apartments, laundromats are becoming more and more popular.
Prices in a self-service laundry are undoubtedly lower than in ordinary ones. A lump-sum fee is 150 thousand rubles. The royalty is 8 thousand rubles a month, for owners of a master franchise - 6 thousand rubles. What does the franchisee get?

• Ready business model.
• Marketing support.
• Fully automated cleaning technology.
• Work under a well-known brand.
• Staff training program.

Room requirements:

• Ground or ground floor.
• Area from 25 to 40 sq. m.
• Supply and exhaust ventilation.
• The ideal location is a sleeping area or not far from student dormitories.

To open a laundry, it will take from 800 thousand rubles to 1 million 500 thousand rubles. The predicted payback is 1–1.5 years.

What to look for when choosing a franchise?

Opening a franchise business makes it possible to take advantage of an already proven idea, while minimizing the risk of ruin. But not all franchisors have the same favorable terms of cooperation. Therefore, before concluding a contract, you should learn more about the nuances of working on a franchise, namely:

• It is necessary to find out how stable the company is, how long it has been on the market.
• Find out the number of partners: how many there are and how many have left the business. Find feedback about working with the franchisor.
• Particular attention should be paid to the cost of the franchise and the necessary investments.
• Clarify contractual relationship. Opportunity to sell the business and extend the contract.
• Find out possible ways to resolve conflicts and disputes.
• Familiarize yourself with the franchisor's requirements for potential partners.
• Monitor competitors and study the market.
• Find out about the level of training provided to staff and the training materials offered.
• Understand the company's supply chain. The purchase takes place only from the franchisor or you can independently form a network of suppliers.
• Learn about the experience of franchising a future partner.

Features for different cities

When opening a dry cleaning franchise in a small town, there will be little competition. In order to assess the feasibility of opening a franchise in a particular city, you should find out how many dry cleaners are already open, how many of them operate under a franchise. If the competition is low, then you can safely proceed to the choice of a company that provides a franchising service. If there are only local companies in the city, then opening a dry cleaning franchise will provide an opportunity to implement new products that have been operating in large cities for a long time, but have not yet reached the regions.

1. Reception points are best placed closer to densely populated parts of the city, where there are a large number of potential customers.
2. It is advisable to combine the activities of dry cleaning with additional services: a laundry, a workshop for repairing and painting things.
3. It is necessary to distinguish the enterprise from the rest, for example, to arrange exit points for receiving clothes, with subsequent delivery to your home.

WHY LAUNDRY? A GOOD QUESTION FOR ANYONE WHO IS INTENDED TO OPEN YOUR OWN BUSINESS, ESPECIALLY IF IT IS ABOUT PURCHASING A FRANCHISE!

1. 80% free market compared to other franchise offerings.

2. No constant investment of time is required to run a business. This frees up precious time for new projects.

3. Discounts on equipment, as the self-service laundry "Molly" has direct contracts from manufacturers.

4. The high potential of the market makes it possible to recoup the project in 6-8 months.

5. Warranty for equipment allows you to work for more than 2 years without investing in repairs.

6. The equipment allows you to work with both a retail buyer and a corporate one! (for the B2B sector) Business sustainability is increasing!

Benefit: Spending just 1 - 2 hours a day on business, you get a steady income of 100,000 to 300,000 rubles per month. In a year, the time spent on its maintenance will be no more than 40 minutes a day, and the result will be higher. Use your free time for your own pleasure, and Molly's laundry will bring income for you!